Seriously, Cheetos?

I grabbed some baked Cheetos [way better than the regular kind] and as I was putting away the bag, I noticed their little advertising blurb:

These go great with sandwiches [o.k., sure, it's how I eat them], soup [huh? Well, maybe . . . ] and afternoon yoga.

What?
The.
Fuck?

I got into Bharadvajasana [Seated Side Twist]:





And ended up with fluorescent orange goo EVERYWHERE. Thanks, Cheetos.